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ENLASO is a Charter-level contributor to the GALA Standards Initiative.

Webinar Recording:

An Introduction to website Localization

Date presented: 5/12/07
Cost: Complimentary
Duration: 1 Hour
Format: WebEx Recording

Webinar description

Did you know that 32% of Internet users around the world are non-native English speakers? Distance and geography have become irrelevant in this digital age, thanks to the global reach of a website.

If your website is currently only providing English content, you may be missing out on business. Have you recently researched your competitors’ websites? Are they gaining advantage over you because they have localized their web-based window to the world?

Judith Soloduk, Senior Localization Strategist at ENLASO, delivers a powerful one-hour presentation that teaches you how localization of your website and web-based applications makes it possible for you to reach these non-English speaking markets. She discusses ENLASO’s web localization methodology and provides examples of globalization issues to be addressed before beginning the localization process. This instructive presentation explores these topics:

  • Demonstrating the impact of localization
  • Preparing for the localization process
  • Case Studies – learn from the best; beat the rest
  • Calculating your return on investment in localization
  • Targeting specific new markets
  • Localization cost drivers, eliminate unnecessary effort and costs

Educational webinars are part of ENLASO’s commitment to providing long-term localization success through education and consulting. “An Introduction to website Localization” is designed for professionals tasked with the planning and execution of multilingual website and web application development.

About the presenter

Judith Soloduk

Judith Soloduk is a fifteen-year veteran of the localization industry and has held positions on both the production and sales fronts of the industry. ENLASO has helped many companies such as Match.com, US Pharmacopeia, Hitachi, Meetic, and SecondLife to localize their websites into numerous languages, enabling them to reach millions of potential new clients worldwide.

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